Publishing a book is always a challenge and doing it during a pandemic is even more so. This is how how it felt at the time.
Category Archive: Making Media
Big Enough Book Video Strategy 🍿📚
In preparation for publishing Big Enough, I created videos and developed a plan for promoting pre-orders of the book. This share the details.
Publishing Big Enough in 41 Days 🗓
A look at what I was doing 41 days prior to publishing my book, Big Enough.
The Podcast Book Promotion Strategy for Big Enough
One the most powerful ways to get the word out about a new book is by appearing on podcasts. This was my strategy.
Shaking the Snow Globe 🌨
The post below was sent as an issue of my newsletter, Ready for Rain. Friends, 2020 has become a year of widespread and unpredictable change, much of it frightening and disorienting. Our collective snow globe is being shaken and it makes every day feel like taking a...
Rumbling with YouTube Re-Uploaders
One of the side effects of using YouTube is the ease at which it’s possible to download and then re-upload a video to another account. This violates copyright law and YouTube’s terms of service. But it was difficult to stop.
Using Extra Pages in BIG ENOUGH
Just before Big Enough went to the printer, I learned there were a handful of blank pages at the end of the book. The book designer asked if I’d like to use them for promotion or a section for “notes”, etc. It seemed strange. Couldn’t we just remove the extra pages? I asked my editor and she followed up with this article about printing books.
Creating the BIG ENOUGH Sticker
Today, I’m planning to send people my own sticker and this is the story of how that sticker was designed and how I’m planning to use it.
The Moment Everything Changed at Common Craft ⚡️
In 2007, our lives changed thanks to publishing a series of animated videos that became known at the first “explainer” videos of the YouTube era.
Surprisingly Interesting in 2020 📒
The post below was sent as an issue of my newsletter, Ready for Rain. When I was home with my parents for Christmas, an idea started to percolate. Over the last year, my mom’s health prevented her from checking email regularly and she wasn’t able to keep up with my...
Making Media for Ready for Rain Newsletter 📹 📄
Ready for Rain is, in part, a media experiment. I love making media and use the newsletter as an opportunity to create videos, gifs, and more. This is a look at my tools and processes.