Storytime #3: How a Handshake Deal with Twitter Led to Millions of Video Views

By: Lee LeFever

I write books and run a company called Common Craft. I recently moved from Seattle to a rural island. Here, I write about online business, book publishing, modern home construction, and occasionally, dumb jokes.

Storytime is a series of videos that are usually brief and focused on a single idea relating to my work and/or personal life. This episode is about how our video “Twitter in Plain English” ended up on the front page of Twitter.com for over a year. The full version of this story in my book Big Enough.

➑️ Go to all Storytime videos

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On most Tuesdays, I share a story from my life on Orcas Island and a recommendation for something I love. I'm interested in how to design work and home for lifestyle, livability, and fluffy dogs. Learn more.

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